Knockdowns Are Not Knockouts

ch Knockdown not Knockout

A litany of people who persisted and never quit:

  • Winston Churchill
  • Abraham Lincoln
  • Jennifer Hudson
  • Michael Jordan
  • Steve Jobs
  • You >


Never judge a sailor on a calm sea. - Irish Proverb

We live in a world where setting goals and sales targets are an integral part of running a business. Business goals are often re-adjusted to conform to the swings or moods of the marketplace. Sales mirror life. The primary attributes of a good salesperson in many ways mirror the characteristics that are necessary to succeed in the game of life. Outstanding sales performers are goal oriented, confident, competitive, empathetic, great listeners, people of integrity and not afraid to fail. The sales process has a lot to do with perseverance.

Similarly in our personal lives, they may be some rough times, but to achieve a life that offers personal fulfillment and meaning, it is important that we focus on our goals and stick with it. Our personal goals are the signposts that steer us in the right direction, so we can see the light at the end of the tunnel. You have a gold mine when you have a goal in mind. Picture yourself succeeding in your mind’s eye, and then persevere to make it happen.

Has fear of failure stymied your efforts to achieve your personal or business goals?

There are many other classic examples of why we shouldn’t give up. Take a look at this litany of people who never quit:

  • A newspaper editor fired Walt Disney because he “lacked creativity.”
  • Colin Powell got his first job mopping floors at a Pepsi-Cola bottling company.
  • Albert Einstein was four-years-old before he spoke and seven before he could read.
  • Thomas Edison failed more than four thousand times before he successfully invented the light bulb.
  • Winston Churchill was the odds-on favorite to become Prime Minister in his early thirties, but did not secure the position until age sixty-five.
  • Kurt Warner, former NFL quarterback and Most Valuable Player, worked as a grocery-store bagger shortly before joining the St. Louis Rams and winning the Super Bowl.
  • Ludwig van Beethoven’s music teacher once said of him, “As a composer, he is hopeless.”


High-achieving people are not afraid to fail. Mistakes are only temporary setbacks or stepping-stones on the road to achieving your goals. In chapter 10 of his best selling book Igniting Your True Purpose and Passion , Robert Michael Fried provides specific actionable practical steps to help you overcome your fear of failure to achieve your personal or business goals.


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Thirdwind is an interactive community dedicated to empowering people to achieve "true" success by realizing both their professional goals and personal dreams. We believe the key to attaining "true" success is achieving the delicate balance between making money and making meaning.

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